Local SEO
Our Local SEO Services are a highly effective way to market your local business online.
With these services you can promote your products and services to local customers at the exact time they’re looking for them online. So if your business operates locally, has multiple stores, or wants to attract a loyal customer base, then this is a great search marketing solution for you.
More and more local businesses are realising the importance of getting found in the natural search results and are turning to SEO agencies like ours to assist them getting to the coveted top position in Google.
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Reasons to use Local SEO Services
Local SEO is essentially about communicating the local relevance of your website to search engines such as Google. As Google is delivering more personalised search results, location is a key factor when Google serves results for users.86% of customers use search engines to find local businesses. 76% of local searches result in a telephone call.
25% of business searches on Google are now location-specific and the majority of searches are now conducted on mobile devices.
1 in 5 Google search queries are location-specific. Are you outperforming in local search? Local searches = Local sales
Is Your Local SEO Strategy Working?
Local SEO has become increasingly sophisticated over the last few years and methods that used to work are not as effective anymore. The optimisation of websites for the purpose of local ranking on search engines such as Google, now requires much more meticulous planning and follow through.
A local SEO consultant now needs to understand a range of competencies such as semantic search, the technical aspects of optimisation for speed and how to analyse backlink data.
Local SEO experts also need to be able to understand your online competitors: what is working for them and what content and backlink gaps can be exploited. As the world moves online to shop, research and socialise, the websites that are optimised the best can be found easier and will generate the most revenue.
Effective Local SEO Services
So whether you are a growing local business, a start up or you have been around for a while and want to see how you can improve, our Local SEO service can give your business the jump start it needs.
Most importantly it can give your business authority online, which in turn will bring customers with intent to purchase your product or services.
As a leading UK Local SEO agency we have a team of talented digital marketing specialists and SEO experts working for us to provide local SEO services for you.
Our team work closely with your business to understand and improve your website and its performance: from traffic sources and CTR, to bounce rate and conversion rate. From this in-depth knowledge we can put together a bespoke local marketing plan that works for your business.
Local SEO That Delivers Results
At Search Authority, we have a number of tools in our arsenal to assist your business’ local search engine optimisation campaign. These include:
- Optimising your site technically so that the foundation of your site is solid.
- Completing a local competitor analysis to analyse the techniques that your competitors are using to rank above you.
- Undertaking keyword analysis to determine the most lucrative keywords for your business in your local area.
- Localising your website so that it is reflects your local service area.
- Ensuring your site features on citation sites and online business directories.
- Claiming your Google My Business page to ensure that you display on important Google services, such as local search results and Google Maps.
About Search Authority
At Search Authority, we offer a range of SEO services, suited to businesses of all sizes and with differing budgets. Our processes are transparent, informative and tailored to your exact requirements.
Whether you need a one off, objective piece of advice from an expert or a focused, structured plan from an SEO consultant, we can put together a strategy that works for you. We'll also help you gain a deeper understanding of how to deliver a successful digital marketing strategy.
Our SEO team are fully immersed in search engine optimisation all day, every day and our knowledge of this domain spans years of delivering best practice SEO. We are a leader in our field and are well placed to ensure that you stay a leader in yours too.
If you’re looking for Local SEO services and would like to find out more about how Search Authority can help you, simply fill in our contact form and one of our consultants will be in touch.