The Results Driven SEO Agency
Consistently brilliant results and a long list of happy clients are ongoing proof that we are the leading UK SEO agency.Find Out More
Why Choose Us As Your SEO Agency?
We have drastically improved search rankings for some of the UK’s biggest brands and will do the same for you.
Expertise and experience really do matter, as does our track record of results and the speed at which you can start enjoying them.
We are search engine optimisation specialists; this is our passion and we want to put our vast knowledge and experience to use for your benefit.
At Search Authority, we help you to maximise your online potential through increased organic performance..
Our SEO Agency Services
SEO is an essential search marketing channel for any business online that seeks to reach their target audience.
At Search Authority, we use the following SEO services to help you achieve this goal:
Whether your audience is global, national or local audience we'll tailor a bespoke SEO strategy thats right for your business.
Our technical team will help remove any ranking obstacles giving us a solid foundation for your website to rank, with a noticeable increase in website traffic.
We'll combine our keyword research experience with your industry knowledge to select the most lucrative keywords for you.
Your content will be analysed and we'll determine what needs to be changed in order to help you rise up the search engine results.
We'll support you in the creation of new content to capture the attention of both your target audience and Google.
High-quality links are critical for achieving top organic rankings. We'll help your site gain the right links in a sustainable way.
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Big Enough to Matter
Small Enough to Care
With offices in London and Hull, we've been optimising websites for over 20 years now.
Our customers range from large multinationals to small startups, and are based across the UK and Europe.Find out more about us
Choose us as your SEO company and we will:
Strategic, targeted SEO traffic can drive huge results. Our SEO agency will help you optimise your website to appear in more relevant search results. More people will find your business and check out everything you have to offer. It’s the best way to reach people looking for companies like yours.
Targeted visitors come to your website for a specific reason and this increases your chances of converting them into leads or customers. By helping you select the correct keywords that exhibit commercial intent and optimising your site for these keywords, our SEO company will help increase your conversions and decrease your customer acquisition costs.
Top positions on the search engine result pages receive a majority of the impressions and clicks. Therefore, ranking in these top positions can result in significant traffic increases for your website.
As one of the UK's leading SEO agencies, we're perfectly placed to position you at the top spot in Google. Search Authority have a great reputation in the industry for increasing relevant organic search traffic and deliver great conversion rates. Why not let us do the same for your organisation?
The return on marketing investment of your SEO campaign can easily be determined. It is the revenue generated by SEO results minus the total costs of your optimisation efforts. That is the money you make minus our costs.
As the traffic that comes from search engines is completely targetted you can be sure that the customers that come through Google to your optimised pages are converting customers and will drive up revenue for you.
Also, as we have some of the lowest costs of any major SEO company (and some of the best results!), you can be sure that the return on your marketing investment will be high if you choose us as your SEO agency.
They say if you can measure something, you can improve it. Therefore measuring the impact of our search engine optimisation efforts, your SEO strategy / SEO campaign and the ongoing refinement of them is critical to your SEO success.
At Search Authority, like any other good SEO consultancy, we measure a number of metrics to ensure the success of your digital marketing campaign. These include:
- Rank tracking
- Domain authority
- Number of backlinks
- Referring domains
- Engagement metrics
- Conversion rates
Like any other promotional online activity, the optimisation of your website and the success of this is easily trackable and Search Authority provide you with the tools to track and measure your results in real time.
At Search Authority, our services are tailor made to fit your needs with the focus on improving your website's visibility, which will in turn increase your revenue.
As a top UK SEO agency, we'll provide you with customised solutions for your internet marketing needs including search engine optimisation services, effective content strategies, and technical consulting and execution.
By building qualified traffic to your website, we'll help you to grow a loyal audience and increase conversions.
Ready to get started?
When your prospects search online, do you show up?
Do your competitors?
Google has over 200 ranking factors.
These factors determine where your website will show in the organic search results.
They include factors relating to domains, landing pages, sites, keywords, backlinks and link building, user interaction, brand signals and spam.
Working with an experienced, specialist SEO company, who understand these factors, makes the whole process of ranking at number 1 faster and sustainable.
They'll ensure your website climbs up the search engine results page and, more importantly, stays there. Your site will have increased brand awareness and trust.
This in turn brings in highly qualified traffic to your website much quicker and builds you more revenue.
So, what does a good UK SEO Agency look like?
An SEO company that knows Google's 200 ranking factors inside out will:
- Understand and advise on what changes need to be made to your site to get it to rank.
- Work with you to target the most relevant keywords to bring in qualified leads.
- Build content that ranks and converts on Google.
- Work with trusted sites to build back links.
- Boost your domain authority so that your website becomes recognised in your field.
- Give you an excellent return on your marketing investment ny using a successful SEO strategy that is proven to work..
Examples of Customer Growth
Our customers have asked that we don't give out their details but have agreed to share their Google search results anonymously. Here are some charts from their reporting data to show their growth curves since we took over as their digital marketing partner.
UK Healthcare Organisation
Since this UK Healthcare organisation took us on as their digital marketing partner, we have boosted their organic visitors fourfold.
This has led to their return on marketing investment soaring to 500% over the last 12 months.
UK Fashion Brand
An SEO specialist from our team worked with this UK fashion brand to lift their targetted traffic by 200% in 6 months.
They continue to achieve position 1 in Google rankings for many competitive search phrases.
UK Technology Business
The daily visitors to this site were pretty flat until we became their search engine optimisation partner in December 2019.
They are now ranking in position 1 on Google for over 30 different search terms.
As a leading UK SEO Agency, we've helped businesses of all sizes start and grow their website businesses; including entrepreneurs and large companies, in the UK and across Europe, even in the most competitive of industries including technology, fashion, healthcare and gaming. All of our customers go through our proven search engine optimisation process including a technical audit, keyword research, competitive analysis, content analysis and link building.
Feedback from our Customers
We love what we do, and we want you to love the accountability, customer service, and knowledge around your business goals that we provide as your trusted SEO company.
In the ever-evolving world of search engine optimisation, our philosophy is to be open, innovative, educated, and perform exceptional work. We're more than your SEO company – we're your digital marketing partner - and who better to confirm that than customers that we've worked with over the years.
Head of Product Betfred
Marketing Director, LG Electronics
Marketing Manager, Williams Coaches
Owner, UK Property Portal
General Manager, McConechies
Small Business Owner
Frequently Asked Questions
We’ve collated some of the most asked questions about SEO into a handy, jargon busting FAQ to help answer common queries about search engine optimisation as well as our own SEO services.
General Questions about Search Engine Optimisation
SEO (or search engine optimisation) is the process of getting free traffic from the organic search results on Google. The idea is that the higher ranked the website is and the more often it appears in the search results, the more likely a visitor is to click on it to visit. The benefits of puting an SEO strategy in place are free, passive traffic to your website, month after month. (Getting the right SEO companies to implement the correct SEO strategies is imperative at the start.)
To clarify, with the help of the SEO expert team at our SEO agency, your site will attract an audience through Google who are interested in the products or services that you offer as they have conducted a search for it and know exactly what they want.
Google ranks sites based on three key principles: Trust, Authority and Relevance.
- Trust: Google wants to keep poor-quality, untrustworthy sites out of the search results, and keep high-quality, legitimate sites at the top.
- Authority: This is your site’s overall strength in your market and is almost a numbers game, based on backlinks and visitor numbers.
- Relevance: Google looks at the contextual relevance of a site and rewards relevant sites with higher rankings. This levels the playing field a bit, and might explain why a niche site or local business can often rank higher than a Wikipedia article.
As technical SEO experts will tell you, on site SEO (or on page SEO) is the process of ensuring that your site is readable to search engines. It involves making sure your on site content is visible to search engines and that Google picks up the keywords that you want. On Site SEO also involves making sure that the technical elements of your site are correct in addition to the content on your pages reflecting your desired keywords.
Unlike on site SEO where you have full control of the content, off site SEO (or off page SEO) depends on another web page to improve your site's rankings on Google. Off site SEO (or off page optimisation) primarily involves building links back to your site. Off site SEO can be done organically (by producing fabulous content that people want to link back to) or by reaching out to high authority agency SEO sites and asking them to put a link back to you on your site.
Due to the nature of the internet, webpages come and go so this is an ongoing process and really depends on obtaining new links that Google and the other search engines deem to be important. Done correctly, link building increases the traffic to your site and its position in Google.
Every now and then, Google releases a significant update to their search engine algorithms which can have a massive impact on businesses from any industry. Our SEO experts have a number of tried and trusted channels which keep us informed of these updates and what their focus is. This allows our award winning agency London team to react accordingly and take any measures necessary to keep you ranking in that top spot.
Keyword selection is of paramount importance to any digital marketing strategy, especially one based on search engines such as SEO.
Firstly, if you rank your site highly for the wrong keywords, you can end up spending lots of time and effort, only to discover the keywords you have targeted in your SEO campaigns don't receive any organic traffic. Secondly, if you haven't investigated the competitiveness of your keywords, you can end up investing lots of time and effort into a particular keyword, only to find it is far too competitive to rank, even on the first page.
Google are increasingly giving advantages to websites providing a good experience for users on all devices. Usability has increased importance in search engine optimisation and you can gain an advantage simply by making your website easy to use. We are one of the few SEO agencies that has a heavy focus on usability for SEO.
Links are the currency of the world wide web. Each time a page links to another, it is a vote for the value of the page being linked to. High quality backlinks effectively pass authority from one website to another. If a page provides massive value to Internet users, it stands to reason it will be linked to from other websites. This is why links are such a strong factor in Google's algorithm.
Questions about our SEO Service
This can be anything from 1 month to 6 months depending on a number of different factors. For example, if you want to rank for your own brand and you have an established website then it can take just a few weeks for your SEO campaign to improve search engine visibility if there is limited competition. However, if you have a new domain with unoptimised content, no backlinks and you are competing for a high volume, high difficulty keyword or phrase then it can take 6 months.
Our specialist SEO agency usually sees an increase in organic rankings in the first 2-3 months. This is after changes identified in the SEO audit have been made, content has been optimised and backlinks have been created and indexed by Google. If your website has been penalised due to poor link building tactics or negative SEO then it can take longer to see movement in the Google search results.
It is important to appreciate that SEO is a long term investment; albeit an investment that will reduce your reliance on advertising in the years to come.
Our SEO agency starts by running a technical audit on your site. Here any issues that may affect your rankings and user experience are identified by our expert SEO team and fixed. We then work with you to identify the keywords you want to rank for. Content is then built to beat the competition for these keywords and optimised accordingly. Finally we build up your site's ranking through the construction of high authority backlinks. Daily and monthly reports are then monitored by the SEO agency staff to ensure you that stay in the number one position for your selected terms.
Yes, we can - quite a lot of our customer SEO campaigns are created from a bespoke SEO strategy initially! We understand that all businesses are different and some will require a bespoke SEO strategy rather than using a standard approach to align with their business objectives. We create bespoke SEO strategies for online businesses that have out of the ordinary requirements as most SEO companies would.
The cost of our search engine optimisation SEO service depends on how much time and effort it will take to reach your goals. Factors that affect the price include the age of your domain, the competitiveness of your niche, the type of site (e-commerce, service, etc) and the number of keywords that you are targetting. Our SEO agency has packages that range from £500 upwards per month.
All of our clients receive real time ranking reports showing the progress of our SEO activities for your target keywords created using cutting edge SEO tools. This suffices for many of our customers as they already have Google analytics and reporting packages in place for other metrics. If you need further reporting then this can be put in place by our marketing experts.
For example, some customers receive a detailed report at the end of every month from our digital marketing agency which shows their progress in the search engine rankings. This comprehensive report, prepared by our SEO team, includes the following:
- The SEO health of your site
- Your Backlink profile
- Organic Positions
- Organic Keywords that you're ranking for
- Ranking Visibility
- Ranking Insights
- Ranking Progress
- Integrated Business Data
Bear in mind that these additional reporting services are at an additional cost.
After we've completed the SEO audit, there will be changes to make to your website as part of our SEO services. We'll give you a comprehensive list of things that need to be changed from a technical SEO perspective. Depending on your preference, our technical SEO team can make these changes for you or either you or your web development team or web designer can. If you'd like us to make the changes to your site then we would need access to your content management system (e.g. WordPress).
No. We do ask you to commit to your SEO campaign for three months however we don't tie you into a contract. With SEO, improvements do not happen immediately and it can take Google weeks to crawl, index and rank the relevant content and links. If the project is larger in scope, we would ask for a commitment of 6 months but again this does not involve a contract.
As an award winning SEO agency, we have never asked clients to enter into contracts with us for an SEO campaign as we believe that the return on the marketing investment into our SEO services pays for itself many times over.
Like most internet service providers and leading SEO agencies, we ask for payment upfront for the majority of our SEO services.
No, we don't. A free SEO audit is nearly always automated and holds little value. Our experienced team use our technical expertise and proven track record to identify specifically what the issues are with your site and then to advise you how to fix them to increase your organic visibility.
No, like most award winning SEO companies, we don't provide SEO training. There are two main reasons for this.
Firstly, SEO takes years to be perfect and a single technical SEO training session will give you some information but not enough to be effective. They say a little knowledge is a dangerous thing and this is very true when it comes to attempting to drive traffic to your own website.
The second reason is that SEO is our intellectual property. It has taken our passionate team years to become SEO industry leaders and proficient in web design, technical expertise, creating relevant content, building high quality backlinks, digital PR and other successful SEO disciplines. Why would we want to give that away? If you want to increase your organic traffic it is far better to employ the services of a digital agency specialising in this area rather than trying to do it yourself.
No, we're not a general UK digital agency. Unlike general purpose digital agencies we only provide search engine optimisation services and don't get involved in other channels of search marketing such as pay per click, digital PR, social media or social shares unless our customer's need us to.
We have an award winning passionate team (according to the European search awards staff) with extensive experience who know how SEO works and whose focus is to deliver results for our clients, meaning more visitors and more business for their websites.
Over the past few years our SEO consultant team at Search Authority have developed a digital expertise coupled with technical excellence that helps our clients attract more leads and achieve their business goals .
We devise creative campaigns and bespoke SEO strategies that attract organic traffic and drive traffic to landing pages which are optimised to convert in even the most competitive industry around.
If you want great results then our team of SEO experts can help!
Organic SEO Specialists
Our team have been promoting clients in the search engines for over 20 years now and have the technical and marketing know how to take you to position 1 on Google.
Working with our award winning SEO agency means generating many more qualified leads and multiplying your return on investment. We're an extension of your team and we take that very seriously.
Our results are achieved through a fourfold process: ensuring your site is fully optimised, careful keyword targetting, the creation of high-quality content and high-quality link building. All of these elements combine to boost your website up the Google rankings, increase website traffic and to help fulfil your business objectives.
Our tried and tested SEO methods will not only get your site ranking well in the search engine results pages but will help it stay there.