Consistently brilliant results and a long list of happy clients are ongoing proof that we are the leading SEO agency serving Bedford and the surrounding Bedfordshire area.Find Out More
Why Choose Us As Your Bedford SEO Agency?
If you are trying to find an experienced search engine optimisation agency to promote your Bedford Bedfordshire company on the search engines, we are here to help you achieve your goal.
Search Authority have many years of experience ranking Bedfordshire businesses like yours at the top of Google and other search engines, locally and nationally, for lucrative search terms.
We will help you deliver real growth through top Google rankings and make a positive difference to your Bedford business via an effective SEO strategy.
Bedford SEO Services
SEO success through organic search is a crucial promotional channel for any Bedford Bedfordshire business that seeks to reach an online audience.
At Search Authority, we use the following SEO services to help you succeed online:
Whether your ideal customer is global, countrywide or from the Bedford area, we will tailor an SEO strategy thats right for your organisation.
Our technical team will help remove any ranking obstacles giving us a solid foundation for your website to rank.
Here we amalgamate our keyword analysis experience with your industry familiarity to handpick the optimal keywords for your website.
Your content will be analysed and we will decide what has to be improved in order to rise up the search engine results pages.
We will assist you in the formation of new content to capture the attention of both your ideal customer and the search engines.
High-quality links are vital for achieving top organic rankings. We will help your website build up the proper backlinks in a sustainable manner.
Start earning more qualified search traffic from Google to your website today with our search engine optimisation services.
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SEO That Hits Your Target Audience
A top placement on Google results in more qualified traffic, which in turn converts into paying customers.
At Search Authority, we have a team of passionate SEO experts who will work closely with you to help grow your online presence and improve lead generation.
So, when you choose Search Authority for SEO in Bedford, we’ll not only improve your SEO, but we’ll also help take your business to the next level.
Choose us as your Bedford SEO company and we will:
Strategic, targeted traffic from Google and other search engines can drive spectacular results for businesses in Bedford. Our SEO company will optimise your online business to appear in more relevant search results. More potential customers will find out about your company through our SEO services and check out everything you have to offer. SEO Search engine optimisation is the best way to reach people looking for businesses like yours.
Targeted visitors come to your web site for a specific reason and this improves your chances of converting them into leads or customers. By helping you choose the most appropriate keyword phrases that demonstrate commercial intent (by keyword research) and using web design to optimise your site for these keyword phrases, we will help grow your conversions and reduce your customer acquisition costs.
Top positions on the search engine result pages get the overriding majority of impressions and click throughs. Consequently, ranking in these top positions on Google can result in considerable traffic increases for your web site.
Search engine optimisation is a long term online marketing strategy. Our SEO techniques will keep your site on Google for a long time, attracting potential customers and increasing your business reach - something that paid search cannot do unless you keep feeding the meter.
Our local SEO work will advise on the technical aspects on your site and liase with your web design team to fix these. Our SEO team will work hard to identify optimal keywords for your website and with our content marketing experience, we'll even advise you whether a blog post will be beneficial to search engine optimisation or not.
As the leading Bedford SEO agency, we are perfectly placed to position you at the top spot on Google. If you're looking for SEO Bedford has it covered. We have a great standing across Bedfordshire for increasing relevant organic search traffic volumes and deliver appreciable conversion rates. Why not let us do the same for your organisation?
The return on marketing investment of your SEO search engine optimisation campaign can be straightforwardly worked out. It is the revenue generated by SEO results minus the overall costs of your optimisation work. In other words, the money you make minus our fees.
As the visitors that come from search engines are completely targetted you can be sure that the clients that come through Google and other major search engines to your optimised pages are buying customers and will drive up revenue for you.
Also, as we have some of the lowest fees of any major SEO company (and some of the best outcomes!), you can be sure that the return on your marketing investment will be high if you choose us as your SEO Bedford Bedfordshire agency.
They say that if you can measure something, you can better it. Therefore measuring the influence of our SEO efforts and the ongoing fine tuning of your SEO strategy is key to your SEO success.
At Search Authority, like any other good Bedford SEO agency, we measure an array of metrics to effect the success of your digital marketing campaign. These include:
- Rank tracking
- Domain authority
- Number of backlinks
- Referring domains
- Engagement metrics
- Conversion rates
Like any other promotional internet activity, like local SEO, the optimisation of your site and the success of this is easily trackable and Search Authority equip you with the tools to track and calculate your results in real time.
At Search Authority, our Bedford search engine optimisation services are tailor made to fit your needs with the focus on improving your web site visibility, which will in turn increase your profits.
As a top Bedfordshire SEO agency, we will provide you with customised solutions for your internet marketing needs including SEO services, keyword research, effective content strategies, and technical consulting and execution.
By building relevant traffic to your website, we will help you to nurture a loyal audience and ramp up conversions for SEO success.
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When your audience searches online, do you show up?
Do your competitors?
Google has over 200 ranking factors.
These details determine where your site will show in the search engine results pages or search rankings.
They encompass online marketing factors concerning domains, pages, sites, keywords, backlinks, user interaction, SEO content, brand signals and spam.
Working with an experienced and skilled, expert SEO company, who understand these factors, makes the whole process of ranking at position one quicker and sustainable.
Good SEO companies using modern search engine optimisation techniques will make sure your site climbs up the search engines results pages and, more essentially, stays there. Your professional site will have increased brand awareness and trust, making sure you are found online.
First page rankings bring in highly qualified traffic to your web site much faster, boosting your local SEO web presence and building you more profits.
So, what does a good Bedford SEO Agency look like?
An SEO company that knows Google's 200 ranking factors inside out will:
- Understand and advise on what modifications need to be made to your site to get it to rank.
- Assist you in targetting the most important keywords to bring in qualified leads.
- Create content that ranks and converts on Google.
- Work with trusted sites to build back links.
- Boost your domain authority so that your site becomes recognised in your industry.
- Provide you with a fabulous return on your marketing investment.
Examples of Customer Growth
Our customers have asked that we do not give out their details but have agreed to share their data anonymously. Here are some charts from their reporting data to show their growth curves since we took over as their digital marketing partner.
UK Healthcare Organisation
Since this UK Healthcare organisation took us on as their SEO Bedford digital marketing partner, we have boosted their organic visitors fourfold.
This has led to their return on marketing investment soaring to 500% over the last 12 months.
UK Fashion Brand
Our SEO specialists worked with this UK fashion brand to lift their targetted traffic by 200% in 6 months.
They continue to achieve position 1 in Google rankings for many competitive search phrases and rapidly improving their web presence.
UK Technology Business
The daily visitors to this site were pretty flat until we became their search engine optimisation partner in December 2019.
They are now ranking in position 1 on Google for over 30 different search terms.
As a leading UK SEO Agency, we have helped businesses of all sizes start and grow their website businesses; including entrepreneurs and large companies, in the UK and across Europe, even in the most competitive of industries including technology, fashion, healthcare and gaming.
Feedback from our Customers
We love what we do, and we want you to love the accountability, customer service, and knowledge around your business goals that we provide as your trusted SEO company.
In the ever-evolving world of search engine optimisation, our philosophy is to be open, innovative, educated, and perform exceptional work. We are more than your SEO company – we are your digital marketing partner - and who better to confirm that than customers that we have worked with over the years.
Head of Product Betfred
Marketing Director, LG Electronics
Marketing Manager, Williams Coaches
Owner, UK Property Portal
General Manager, McConechies
Small Business Owner
Frequently Asked Questions
We’ve collated some of the most asked questions about SEO into a handy, jargon busting FAQ to help answer common queries about search engine optimisation as well as our own SEO services.
General Questions about Search Engine Optimisation
SEO (or search engine optimisation) is the process of getting free traffic from the organic search results on Google. The idea is that the higher ranked the web pages are and the more often it appears in the search results, the more likely a visitor is to click on it to visit. The benefits of this are free, passive traffic to your website, month after month, unlike social media marketing, email marketing or paid search.
To clarify, with the help of an SEO agency, your site will attract an audience through Google who are interested in the products or services that you offer. This is because they have conducted a search for it and know exactly what they want.
SEO techniques make your website easily found and helps drive traffic to the right place in the best way.
Google ranks sites based on three key principles: Trust, Authority and Relevance.
- Trust: Google wants to keep poor-quality, untrustworthy sites out of the search results, and keep high-quality, legitimate sites at the top.
- Authority: This is your sites overall strength in your market and is almost a numbers game, based on backlinks and visitor numbers.
- Relevance: Google looks at the contextual relevance of a site and rewards relevant sites with higher rankings. This levels the playing field a bit, and might explain why a niche site or local business can often rank higher than a Wikipedia article.
On-page SEO is the process of ensuring that your site is readable to search engines. It involves making sure your site content is visible to search engines and that Google picks up the keywords that you want. It involves making sure that the technical elements of your site are correct in addition to the content on your pages reflecting your desired keywords.
Unlike on page SEO where you have full control of the content, off-page SEO depends on another web page to improve your sites rankings on Google. Off-page (or off-site) optimisation primarily involves building links back to your site. This can be done organically (by producing fabulous content that people want to link back to) or by reaching out to high authority agency SEO sites and asking them to put a link back to you on your site.
Due to the nature of the internet, webpages come and go so this is an ongoing process and really depends on SEO Bedford agencies obtaining new links that Google and the other search engines deem to be important. Done correctly, link building increases the traffic to your site and its position in Google.
Every now and then, Google releases a significant update to their algorithm, which can have a massive impact on businesses from any industry. We have a number of tried and trusted channels which keep us informed of these updates and what their focus is. This allows our award winning SEO Bedford team to react accordingly and take any measures necessary to keep you ranking in that top spot.
Firstly, if you rank your site highly for the wrong keywords, you can end up spending lots of time and effort with seo search engine optimisation, only to discover the keywords you have targeted in your SEO campaigns do not receive any organic traffic from the search engines. Secondly, if you have not investigated the competitiveness of your keywords, you can end up investing lots of time and effort into a particular keyword, only to find it is far too competitive to rank, even on the first page.
Google and the other major search engines are increasingly giving advantages to websites providing a good experience for users on all devices. Usability has increased importance in search engine optimisation and you can gain an advantage simply by making your website easy to use. We are one of the few local SEO Bedford agencies that has a heavy focus on usability for SEO.
Links are the currency of the world wide web. Each time a page links to another, it is a vote for the value of the page being linked to. Backlinks effectively pass authority from one website to another. If a page provides massive value to Internet users, it stands to reason it will be linked to from other websites in the digital world. This is why useful links are such a strong factor in Googles algorithm and a big part of our SEO work..
Questions about our SEO Service
This can be anything from 1 month to 6 months depending on a number of different factors. For example, if you want to rank for your own brand with local SEO and you have an established website then it can take just a few weeks if there is limited competition. However, if you have a new domain with unoptimised content, no backlinks and you are competing for a high volume, high difficulty keyword or phrase then it can take 6 months.
Our SEO agency usually sees an increase in organic rankings in the first 2-3 months. This is after changes identified in the SEO audit have been made, content has been optimised and backlinks have been created and indexed by Google. If your website has been penalised due to poor link building tactics or negative SEO then it can take longer to see movement in search results.
It is important to appreciate that SEO is a long term investment; albeit an investment that will reduce your reliance on advertising in the years to come.
Our SEO agency starts the first step of your SEO strategy by running a technical audit on your site. (Please note that this is not an automated free SEO audit as these hold little value.)Here any issues that may affect your rankings are identified and fixed. This may involve something simple like title tags or it may be more involved where you will have to get your web design agency involved in the website design aspect of any changes, for example mobile friendly updates.
We then work with you in the keyword research phase, identifying the keywords you want to rank for. Content is then built to beat the competition for these keywords and optimised accordingly. Finally we build up your sites ranking through the construction of high authority backlinks. (Please note that these are not directory listings from an online marketplace like many SEO companies may use but carefully selected ones.) Daily and monthly reports are then monitored by the SEO agency staff to ensure you that stay in the number one position for your selected terms, increase your web presence, bring in more traffic and, with it, more customers.
The cost of our SEO service depends on how much time and effort it will take to reach your goals. Factors that affect the price include the age of your domain, the competitiveness of your niche, the type of site (e-commerce, service, etc) and the number of keywords that you are targetting. Packages to enable your own business to be found online range from £500 upwards per month.
All of our new customers receive real time ranking reports showing the progress of our SEO activities for your target keywords. This suffices for many of our customers as they already have analytics and reporting packages in place for other metrics. If you need further reporting then this can be put in place by our marketing experts.
For example, some customers receive a detailed report at the end of every month, which shows their progress in the search engine rankings. This comprehensive report includes the following:
- The SEO health of your site
- Your Backlink profile
- Organic Positions
- Organic Keywords that you are ranking for
- Ranking Visibility
- Ranking Insights
- Ranking Progress
Bear in mind that these additional reporting services are at an additional cost.
After we have completed the SEO audit, there will be web design changes to make to your website. We will give you a comprehensive list of things that need to be changed. Depending on your preference, we can make these web design changes for you or either you or your web design agency can. If you would like us to make the changes to your site then we would need access to your content management system (e.g. WordPress).
No. We do ask you to commit to your campaign for three months however we do not tie you into a contract. With SEO, improvements do not happen immediately and it can take Google weeks to crawl, index and rank the relevant content and links. If the project is larger in scope, we would ask for a commitment of 6 months but again this does not involve a contract.
We have never asked clients to enter into contracts with us as we believe that the return on the marketing investment into our SEO services pays for itself many times over.
Like most internet service providers, we ask for payment upfront for the majority of our services.
Organic SEO Specialists
Our team have been pushing small businesses in the Bedford area up the search engines for over 20 years now and have the technical and marketing know how to take you to position 1 on Google, gaining you more customers.
Working with our SEO agency means generating many more qualified leads and multiplying your return on investment which is great news. We are an extension of your team and we take that very seriously.
Our results are achieved through a fourfold process: ensuring your site is fully optimised, careful keyword targetting, the creation of high-quality content and high-quality link building. All of these elements combine to boost your Bedford website up the Google rankings.
Our tried and tested methods will not only get your own business site found online at the top of the search engine results pages but will help it stay there. Why not get in touch for more information and give us the opportunity to help you reach your local SEO goals.